NEWS20 July 2023

AQR names new chair

News People UK

UK – The Association for Qualitative Research (AQR) has appointed Lucy Hobbs, research director at Boxclever, as its new chair.

Lucy Hobbs

Hobbs has been research director at Boxclever since 2009 and has a long history in qualitative research, having worked in a variety of roles in 30 years in the industry.

In addition, AQR has named Gemma Baldwin, insight director at Relish Research, and Ella Fryer-Smith, founder at Do You Research, as joint vice-chairs.

AQR also said that Liz Sykes, manager at The Good Neighbour Scheme, would be treasurer, as well as AQR director and company secretary.